La Mine d'Or was founded in 1979 and has earned the reputation over the past 40 years as one of Atlantic Canada's most prominent, trusted, and ethical fine jewellery stores. We are customer focused and are proud to provide an outstanding service experience.
Our company was born from a young man’s dream and a suitcase full of jewellery. Paul Cormier laid the foundation for the business with his vision of dedication and superior customer service. The same viewpoint exists today. Our company name, La Mine d’Or, has roots in the founder’s Acadian heritage.
Founded on the principle that people come first, we have always put our customers at the center of our operations. Above all, La Mine d’Or specializes in providing wonderful customer experiences. From the moment you walk in the door or visit our online store, you are more than our customer. We ensure that your jewellery-buying experience goes beyond a mere transaction. Trust that you will be taken care of every step of the way.
More than a store, La Mine d’Or is an all-inclusive jewellery experience. Everything we offer is attuned to your needs: from custom designs to jewellery repairs and curated fine jewellery collections, we truly have something for every celebration.
OUR VALUES Our Purpose: We exist to be a part of life’s most important decisions, celebrations, and milestones. Our jewelry speaks when words fail.
Company Mission: Whether one-of-a-kind or from an in-house collection, our jewellery helps celebrate successes in life and love.
Company Vision: The destination for all of life’s celebrations.
Our Brand Promise: Jewellery to Celebrate Life and Love.
Our Founding Principles
Tradition: With more than 40 years of industry experience, we remember successes of the past while looking towards the future. While we’ve evolved to serve the modern consumer, we stay true to that which is timelessly elegant.
Industry Expertise: We’ve worked with global leaders in the diamond & jewellery industry to bring world-class knowledge to our customers. You can relax and rely on us when choosing a piece for your loved one, or celebrate a personal milestone. From custom designs to a curated selection of fine jewellery & gemstones, our expansive connections allow us to bring unique products to our local markets.
Relationships: Above all else we value the special and long-lasting relationships that we have built with our employees, customers, and suppliers. It is our responsibility to treat this trust with the utmost integrity.
Imagination: We design and create custom pieces to bring our customers’ visions to life. Our gemstones are hand selected to provide our customers with the most brilliant selections.
Value: Without compromising quality, our product collections deliver value to ensure we stay approachable and inclusive. Budget limitations should not be treated as barriers. We work with our customers to find the right piece for the right price.