If there is one thing we've learned in all our years in the jewellery business, it's this: It's all about the customer and their preferences. Some people want to immerse themselves in reams and reams of information. Others just want us to make it as easy as possible.

How much you want to educate yourself on diamond grading has a lot to do with your personal preferences. Some people need all the thorough documentation as part of their due diligence. And then there are some who want choosing a ring and diamond to be like falling in love.

Sometimes it's a man looking to hit a home run. Sometimes it's a couple making the decision together.

Whatever the case may be, La Mine D'Or is dedicated to giving you as much or as little information as you want or need. Just let us know what that is.

As a general rule, it is wise to consider the Four C's as a great road-map that can assist you in finding the best diamond for your budget.